The Global AI in Social Media Market size was valued at around USD 2.04 billion in 2024 and is projected to reach USD 8.50 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 26.84% during the forecast period, i.e., 2025-30. According to MarkNtel Advisors Study.
Global AI in Social Media Market Driver:
Demand for Automated Content Creation & Moderation – A surge in the adoption of AI across social media is observed lately across multiple countries, due to the availability of affordable high-speed internet services, up-to-date with the trend, 24/7 operation of social media platforms, increasing digitalization, increasing penetration of electronic devices, bulk generation of data, etc. The number of social media users across multiple platforms such as Facebook, Instagram, Snapchat, YouTube, WhatsApp, Twitter, and others has surged, leading to the high consumption of content. This pushes the social media influencers and celebrities to regularly upload content, creating the demand for voluminous uploads each day. Approximately 463 exabytes of content are uploaded in a day across these multiple social media platforms, including around 95 million photos & videos on Instagram, 500 million tweets on Twitter, over 5 billion videos & photos on WhatsApp, etc., on a single day. Thus, to meet this accelerated need for content upload and posting, results in social media content creators rely on advanced automated content creation tools like AI. For instance, New Corporation Australia produced nearly 3,000 articles using AI in 2024. Thus, the time and cost-conserved creation of social media content increases the integration of AI technology in social media platforms.
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Key Market Reports Highlights
- Market Dimensions & Projections
- Pricing Evaluation
- Recent Strategic Moves by Companies
- Primary Stakeholders
- Import/Export Trend Analysis
- Competitive Landscape Assessment
- Emerging Opportunities
- Market Trends and Indicators
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Global AI in Social Media Market Segmentation:
The market report categorizes the market based on different segments and geographical analysis.
Study Timeline:
-Base Year: 2024
-Historical Period: 2020 to 2023
-Forecast Period: 2025 to 2030
- By Component
- Solution– Market Size & Forecast 2020-2030, USD Million
- Services– Market Size & Forecast 2020-2030, USD Million
- By Enterprise Size
- Small & Medium Enterprises (SMEs) – Market Size & Forecast 2020–2030, USD Million
- Large Enterprises – Market Size & Forecast 2020–2030, USD Million
- By Technology
- Machine Learning & Deep Learning– Market Size & Forecast 2020-2030, USD Million
- Natural Language Processing– Market Size & Forecast 2020-2030, USD Million
- Computer Vision– Market Size & Forecast 2020-2030, USD Million
- Others– Market Size & Forecast 2020-2030, USD Million
- By Application
- Customer Experience Management – Market Size & Forecast 2020–2030, USD Million
- Predictive Analytics – Market Size & Forecast 2020–2030, USD Million
- Content Management – Market Size & Forecast 2020–2030, USD Million
- Sales & Marketing – Market Size & Forecast 2020–2030, USD Million
- Others – Market Size & Forecast 2020–2030, USD Million
- By End User
- BFSI– Market Size & Forecast 2020–2030, USD Million
- Retail & E-Commerce– Market Size & Forecast 2020–2030, USD Million
- IT & Telecom– Market Size & Forecast 2020–2030, USD Million
- Travel & Tourism – Market Size & Forecast 2020–2030, USD Million
- Media & Entertainment– Market Size & Forecast 2020–2030, USD Million
- Others – Market Size & Forecast 2020–2030, USD Million
- By Region
- North America
- South America
- Europe
- Middle East & Africa
- Asia-Pacific
Competitive Landscape
With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market companies, including – Meta (Facebook), Google, AWS, IBM, Adobe, Salesforce, Microsoft, Sprinklr, OpenAI, Hootsuite, Clarabridge, Talkwalker, NetBase Quid, Snap Inc., ByteDance (TikTok) looking forward to strengthening their market positions.
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