Now it’s the responsibility of brand owners to transform their ordinary products into iconic ones using sturdy, rigid boxes. These packaging boxes provide an exceptional feel and contribute to enhancing the luxury of the packaging. The velvet texture of these boxes enhances the aesthetic appeal of your products.
Whether you are selling apparel, electronics, or jewelry, they help to create a high-end impression. So, you can transform packaging with rigid boxes and leave your buyers mesmerized. You just need to make efforts on packaging to make your product the center of attention.
This comprehensive guide is all about how rigid boxes can turn your ordinary product into an extraordinary one.
Is Custom Box Branding Worth the Investment?
With the rise of e-commerce culture, iconic product packaging is necessary to uplift the look. While rigid boxes are more expensive than traditional packaging, they are worth the investment. You can consider them an impactful step to boost your luxury appearance.
They are super creative and market your items effectively. They are also popular for custom box branding and communicating the value of your brand.
In short, they are good at branding your products in the market. Thus, they are not just packaging but a tool of marketing. Many luxury industries rely on these boxes to achieve desired incomes.
Tips to Create a Premium Rigid Box Design
The rise of the unboxing trend on social media has shifted the packaging trends. In short, with clever designs, you can deliver an amazing unboxing experience. You should understand that the design process takes understanding, planning, and strategy.
This way, you can enhance the credibility of your e-commerce brand. Here are key tips to produce a premium rigid box design that helps to create a positive image of your brand.
Clarify Your Brand Values
Before entering the design process, you must understand your brand story. Thus, you should have a clear vision of what you are selling in the competitive market. From finishes to structures, you must be aware of what suits your product well.
You can choose innovative designs that match the aesthetic preference of your targeted audience. We suggest you opt for metallic accents and deep colors to make iconic product packaging. In other words, once your vision is clear, you can ensure your brand’s success.
Go for Elegant Box Styles
Now you can transform packaging with rigid boxes because they come in multiple packaging styles. So, choosing the right style helps to enhance the functionality of your retail products.
You should analyze which product you are going to sell and in which area. Thus, the elegant box style delivers a magical unboxing experience.
Due to endless style options, they are used in different industries. Below are the attractive packaging styles that help you shine in the competitive market.
- Collapsible rigid boxes
- Drawer boxes
- Shoulder & neck boxes
- Hinged lid boxes
- Two-piece boxes
Choose a Sturdier Material
Choosing material is a crucial step because it decides the quality of your rigid boxes. So, while selecting material, you should keep the cost and sustainability in mind.
You can go for the option that is affordable and also aligns with the eco-conscious values. For maximum protection, you can go for rigid packaging material.
This material can bear the external pressures and jerks. You can consider the following material according to your item’s nature, size, and weight.
- 36-48pt for lightweight products
- 60pt to higher for heavy products
- 80 pt chipboard for luxury gifts
Use Multiple Finishes
Applying finishing is the most crucial step because it makes your design more prominent. In short, the right finish helps to improve the overall design of packaging.
Finishing is a strategy to achieve the desired results. You can utilize different options if you want to transform packaging with rigid boxes.
Matte coating, gloss coating, foil stamping, embossing, and debossing options help to elevate the aesthetic of your products. These options work well for the maximum impact. According to the expert advice, you should go for a matte finish to make your brand elite.
Right Logo Placement
The right logo placement leaves a lasting impression on the targeted buyers. The misaligned logos on packaging show the unprofessional behavior of your brand.
In short, logo placement should be according to the size of the rigid boxes. Centering the logo makes iconic product packaging and attracts more potential buyers.
When you place the logo inside the lid, it shows the worth of your brand. The right place elevates the presentation of your products. However, it conveys your brand professionalism and also makes it recognizable.
Consider Sustainability
It’s your utmost duty to consider sustainability when designing rigid boxes. In short, you can go for soy-based dyes, water-based inks, and biodegradable adhesives to reduce waste on the Earth.
So, make it the best alternative to plastic packaging to avoid further disaster in the environment. It is a smart step towards a green future and also shows you are paying attention to sustainability. So, you should keep focus on each factor to bring your packaging vision to life.
Sum Up!
Brands that are looking to transform packaging with rigid boxes are taking steps towards success. By focusing on packaging material, sustainability, styles, and color schemes, you can produce custom box branding.
We have discussed amazing tips for premium rigid box design that help to enhance the performance of your products.
If you own a retail brand, you should collaborate with a packaging supplier (Pack Beyond) to start your packaging journey. They know all the latest packaging strategies to make packaging more luxurious. Their professionals go above and beyond to make your e-commerce business stand out.
