United States Endoscopy Devices Market

United States Endoscopy Devices Market Size, Trends, and Growth Analysis (2025-2033)

Market Overview

The United States endoscopy devices market is poised for significant growth, expected to reach US$ 20.76 billion by 2033, increasing from US$ 12.23 billion in 2024, with a CAGR of 6.06% during the forecast period (2025-2033). This growth is primarily driven by rapid advancements in imaging technologies, increasing chronic disease prevalence, expanding outpatient care settings, and the rising adoption of disposable endoscopes for enhanced patient safety and infection control.

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Key Market Trends and Growth Drivers

  1. Technological Advancements Enhancing Market Growth

Continuous innovation in endoscopic technologies, such as 3D visualization, AI-assisted diagnostics, and high-definition imaging, has significantly improved diagnostic accuracy. The integration of robotics and automation in endoscopic procedures enhances precision, leading to higher adoption rates among healthcare providers. For instance, UC Davis Health inaugurated an advanced endoscopy suite in January 2023, focusing on improved patient care and diagnostic capacity.

  1. Increasing Demand for Minimally Invasive Procedures

Minimally invasive surgeries (MIS) are gaining traction due to shorter recovery times, reduced post-operative complications, and lower hospitalization costs. The transition from inpatient hospital settings to ambulatory surgical centers (ASCs) is accelerating, as ASCs provide cost-effective, efficient, and patient-friendly environments for endoscopic procedures.

  1. Growing Geriatric Population and Chronic Disease Prevalence

The aging population is highly susceptible to gastrointestinal disorders, colorectal cancer, and neurological diseases, necessitating advanced endoscopic interventions. According to the Centers for Disease Control and Prevention (CDC), approximately 58.5 million Americans suffer from arthritis, making it the leading cause of disability. Additionally, the American Cancer Society reported 24,810 new cases of spinal cord tumors and malignant brain conditions in 2023, further driving demand for sophisticated endoscopic diagnostic tools.

  1. Surge in Obesity and Bariatric Endoscopy Procedures

With 42.4% of U.S. adults classified as obese, there is an increasing demand for endoscopic bariatric procedures, including endoscopic sleeve gastroplasty and intragastric balloon placements. These non-surgical alternatives offer effective weight-loss solutions with fewer risks compared to traditional bariatric surgeries. Insurance companies are expanding coverage for obesity-related treatments, fueling the market’s growth.

  1. Rising Adoption of Disposable Endoscopes

The demand for single-use endoscopic devices is rising due to the heightened focus on infection control and patient safety. Regulatory agencies are actively encouraging the use of disposable solutions to minimize cross-contamination risks. Advances in cloud-based endoscopic systems further enhance operational efficiency. For example, NTT Corporation and Olympus Corporation initiated a joint demonstration of cloud-integrated endoscopy in March 2024, aiming to improve real-time imaging capabilities.

  1. Artificial Intelligence (AI) in Endoscopy

AI-powered endoscopy is revolutionizing diagnostics by improving detection accuracy and automating image analysis. The FDA-approved ANX Robotica’s CapsuleX system (January 2024) is a prime example, enhancing small bowel imaging efficiency. AI applications in endoscopy facilitate early-stage disease detection, reducing misdiagnosis rates and improving patient outcomes.

Market Challenges

  1. Intense Market Competition and Saturation

The U.S. endoscopy market is dominated by major players such as Olympus, Medtronic, and Stryker, making it challenging for smaller companies to establish a foothold. High R&D costs and regulatory barriers further limit new entrants’ ability to compete effectively.

  1. High Costs Associated with Endoscope Maintenance and Reprocessing

Reusable endoscopes require meticulous sterilization, adding significant operational expenses to healthcare providers. Improper reprocessing can lead to cross-contamination and infections, increasing legal liabilities for hospitals. To address these concerns, many institutions are shifting toward single-use devices, despite their higher per-unit cost.

Segment Analysis

  1. Product Type Breakdown
  • Endoscopes (Highest Market Share)
  • Visualization & Documentation Systems
  • Mechanical Endoscopic Equipment
  • Accessories
  • Other Endoscopy Equipment
  1. Application Breakdown
  • Gastrointestinal Endoscopy (Largest Application Segment)
  • Bronchoscopy
  • Arthroscopy
  • Laparoscopy
  • Urology Endoscopy
  • Neuroendoscopy
  • Gynecology Endoscopy
  • ENT Endoscopy
  • Other Specialties
  1. Hygiene Preference Breakdown
  • Single-Use (Fastest Growing Segment)
  • Reprocessing
  • Sterilization
  1. End-User Breakdown
  • Hospitals (Dominant Segment)
  • Ambulatory Surgery Centers (Fastest Growing)
  • Other Healthcare Settings

Regional Analysis

Top States Driving Market Growth

  1. California – Largest market share due to advanced healthcare infrastructure and high adoption of robotic-assisted endoscopy.
  2. Texas – Rapidly expanding due to rising chronic disease prevalence and healthcare facility advancements.
  3. New York – Strong market presence driven by innovative medical research and high patient volume.
  4. Florida – High demand for endoscopic procedures due to its aging population and growing medical tourism sector.
  5. Illinois, Pennsylvania, and Ohio – Emerging markets with increasing investments in outpatient endoscopic facilities.

Competitive Landscape

Key Market Players:

  • Johnson & Johnson
  • Stryker Corporation
  • Boston Scientific
  • CONMED Corporation
  • Medtronic Plc
  • Fujifilm Holdings
  • Smith & Nephew

Recent Developments

  • 2024: ANX Robotica launches AI-integrated CapsuleX endoscopy system.
  • 2023: UC Davis Health introduces advanced endoscopy suite for enhanced diagnostics.
  • 2024: Olympus and NTT Corporation collaborate on cloud-based endoscopic imaging.

Market Forecast and Future Outlook

The United States endoscopy devices market is projected to grow at a CAGR of 6.06% between 2025-2033, with strong demand for AI-driven diagnostics, disposable devices, and minimally invasive procedures. Increasing healthcare expenditure and technological innovations will continue to drive market expansion.

Strategic Recommendations for Industry Players

  • Invest in AI and automation to enhance endoscopic diagnostics and efficiency.
  • Expand single-use endoscopy product lines to meet infection control regulations.
  • Strengthen partnerships with ASCs and outpatient clinics to capitalize on the shift away from hospital-based procedures.
  • Focus on regulatory compliance and reimbursement strategies to navigate market challenges effectively.

Conclusion

The United States endoscopy devices market is experiencing rapid transformation due to technological advancements, a rising geriatric population, and increasing demand for minimally invasive procedures. With strong growth prospects, industry stakeholders must leverage innovation, regulatory strategies, and market expansion initiatives to remain competitive in this evolving landscape.

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